Web3 and DeFi are two concepts that are becoming increasingly crucial for the world of finance and the internet, breaking further into the mainstream. The DeFi industry alone is worth over $100 billion, as of October 2021, an increase of nearly 900% since 2020. Instrumental to the growth and success…
If you hold cryptocurrency, you will of course be familiar with the concept of a crypto wallet as the location where you access your funds. But, are you aware of what crypto wallets actually are and how they differ from USD wallets? Even if you’re familiar with crypto wallets, you…
Fraud relating to debit cards is becoming an increasingly serious problem in the financial services industry. It is imperative that debit card issuers provide stringent security systems to protect the data and finances of their customers. Fortunately, this is possible with a number of processes related to identity authentication and…
The internet is constantly changing and developing. New ideas and systems are being proposed and experimented all the time. After all, the internet is in its youth and is far from a finished product. Users, companies, and investors are always looking for ways to increase its usefulness and efficiency. Web3…
In a crowded market, businesses are always looking for new ways to gain and maintain customers. While standard loyalty cards are a traditional method for maintaining loyal customers, businesses are increasingly turning to more personalized and blended options for loyalty programs, such as client-funded rewards. But how do client-funded reward…
Businesses are constantly looking for new ways to keep their existing customers engaged and happy, while continuing to grow their user base. This can be a complex balancing act, however, it can become a reality with Card Linked Offers. Why Card Linked Offers Make Sense Customer loyalty programs can vary…
The more you tailor a customer's experience to their desires, the better off you'll be. Think about the brands you return to over and over again as a consumer. What do they have in common? Chances are, they anticipate your needs almost before you know them yourself. Digital rewards programs…
Customer loyalty subscription programs are an effective strategy for getting customers to return to your business and even recommend it to family and friends. These rewards can include special incentives to regular consumers that help market your business to potential customers when deciding between you and a competitor. However, earning…
Data cleansing, or data cleaning, identifies, fixes, and deletes inaccurate information stored in company systems or databases. This method helps keep information up-to-date for efficient and high-quality work for your employees and solutions for your customers. When you have clean data, you have reliable and accurate data that you know…
Customer loyalty programs are incredibly powerful tools for revenue and brand loyalty. Around 52% of American consumers will invest their time in customer loyalty programs for their favorite and preferred companies and brands. Many customers love the rewards and benefits of customer reward programs, and unexpected rewards can maintain the…